The Silver Star Tour

SEPTEMBER 11, 2021

Be a part of automotive history!

September 11, 2021

Calling ALL Mercedes-Benz fans and owners! Join us for a Record-Setting Parade of Mercedes-Benz vehicles! Mercedes and AMG cars will drive along with Mercedes Benz Race Cars. All Mercedes-Benz vehicles Welcome and encouraged to attend.

This event is designed to coincide with four recent major Mercedes-Benz Milestones;

  • The 65th Anniversary of Mercedes Club of America
  • The 67th Anniversary of the Mercedes 300SL Gullwing Coupe
  • The 54th Anniversary of AMG
  • The new Mercedes-Benz USA Headquarters arrival in Atlanta, GA,
  • The Silver Star Tour is embarking on a challenge that is an officially approved Guinness World Record-breaking attempt. We will gather over 500 Mercedes-Benz automobiles in one place – at one time at Chateau Elan Winery in Braselton, GA to break a Guinness World Record! Be a part of automotive history!

    WHERE
    Château Élan Resort
    Braselton, GA

    RESERVE YOUR ROOM

    WHEN
    Saturday
    September 11, 2021

    PURCHASE TICKETS


    The Record

    September 11, 2021 - Atlanta

    The current standing Guinness World Record is 384 Mercedes-Benz and was recently set in China, late 2019. We want to bring this record back to the United States.

    We are expecting approximately 2,000 participants & spectators and approximately 500-600 cars.

    PURCHASE TICKETS


    The Plan

    The Silver Star Tour

    September 11th 2021, We will all gather 500 plus Mercedes-Benz cars in the back parking lots of Chateau Elan Winery in Braselton, GA. Chateau Elan has graciously offered to provide coffee, tea, and hot chocolate as it may be a little cool the morning of the event. We will leave Chateau Elan Winery Parking lot at 11 am and drive approximately 4 miles to downtown Braselton, GA under police escort. We have special permissions in place to have racing cars, prototype cars and all cars that are not street legal and normally allowed on public roads, to be allowed in this extremely special parade. We are asking everyone to pass the word out about this event and help us bring out as many historical and important Mercedes-Benz racing cars to this event! All of our sponsors, vendors and guests will be set up and ready for our arrival in the city square. There will be a celebration party with music and fireworks after breaking the record. We are expecting some incredibly rare Mercedes-Benz cars to participate. Room specials for overnight stays at Chateau Elan, for a first-class experience. Friday evening Pre-Event Mercedes-Benz themed dinner party at Chateau Elan. We intend on bringing this Guinness World Record to the United States. BE A PART OF AUTOMOTIVE HISTORY!


    Be a Part of Automotive History

    The Silver Star Tour is set to be the largest single gathering of Mercedes-Benz automobiles. Register now to be a part of automotive history.

    Tickets On Sale NOW

    Be a part of automotive history, September 11, 2021 as we bring together the world's largest single gathering of Mercedes-Benz automobiles. This is an officially approved Guinness World Record attempt and you can be a part of it!

    About the Organizer

    Mitchel DeFrancis

    I am Mitchel DeFrancis, born and raised in Atlanta, GA. I’m happily married for 12 years and have three kids. I am a huge car lover, I am an exotic car owner, automotive memorabilia collector, financial investor, art collector. In 2000 I set an un-official record for the largest exotic car mountain drive/rally with 120 sports & exotic cars. In 2008 I set a record for the Largest Parade of BMWs, we had 275 BMWs drive from Chateau Elan to Road Atlanta. In 2011 I set a record for the most Porsche automobiles on a race track at once, this was done at Atlanta Motor Speedway. We had 249 Porsches on the track IN MOTION at once.


    Chateau Elan - Guest Reservations

    For those wanting to reserve guest room accommodations for this special event, the resort is holding a limited number of rooms. Please use this link to reserve your room. To learn more about our fabulous resort hosts, please visit www.chateauelan.com